Features that precisely meet your needs.
verifying, accepting, repeating, delivering
Files conformance.
Suppliers receive instant feedback about their file conformance which means they will only send correct ads to the publisher.
Efficient tools.
Publishers always have all the details allowing to repeat ads with ease and to chase the right person quickly.
Always precise.
Everything can be instantly customised right down to an individual edition including sections, ad sizes, and cut off times.
MULTICHANNEL ADVERTISING
Manage ads for all your publications while collaborating with your peers. Advertising for iPhone, iPad and Android platforms as well as print are easily managed by individuals and teams. Incorporate approval cycles and department hand offs or just keep it as simple as you like.
EASY TO CONFIGURE
Each issue is configured into the exact sections, regions and subsequent size combinations. You can modify everything instantly, even the cut-off times.
AUTOMATION
Automate your processes from the creation of your ads and the placement in your pages, to the delivery to press or automatic insertion in your app, with the help of Ad-handler’s SMART-AD™ Technology.
ALWAYS AVAILABLE ALWAYS ONLINE
Your customers can confidently supply you material 24/7 no mater what part of the world or time zone they are in. They even get instant feedback when all your staff have gone home.
GUARANTEED SUPPLIER CONFORMANCE
Ad-handler gives instant feedback. Suppliers can only provide you with files that conform and that clearly identify where they are to be used. Best of all, it is really easy to use.
CRM DATABASE
Ad-handler automatically builds a powerful Customer Relationship Management database. You know exactly who is supplying what, all their contact details, and what their success rate is. This allows you to be proactive about copy chasing and averting problems before they happen.
CONFORMING FOR ALL MEDIA TYPES
Compliance and preflight testing for PDF, JPG, HTML5, CSS and a variety of other multimedia formats including video and audio to ensure that only material that conforms to the technical requirements and format specifications is submitted.
INDUSTRY ACCEPTED GWG COMPLIANCE
Ad-handler is 100% Ghent Workgroup compliant. The preflight tools fully conform with all current and past the GWG preflight specifications for all vertical markets.
Ad-handler’s GWG ad ticket is an integral part of Ad-handler’s SMART-AD™ Technology.
OPEN STANDARDS OPEN INTEGRATION
Using open standard interfaces Ad-handler can collaborate and share with all sorts of new and legacy systems. Integrating with automation systems, flatplanning, ad booking, copy chasing and CRM systems is all possible.
REPEAT ADS ACROSS TITLES AND ISSUES
Advertising suppliers have access to repeat any ad they have supplied in the past. This can be done both to future issues as well as cross-title (if the specifications match of course!). Publishers can do this for any file supplied to one of their publications.
COPY CHASING AND AUTO MESSAGING
Sophisticated tracking and messaging of all advertising activity means that at any time you know who has successfully (and unsuccessfully) supplied material so that you can be proactive in chasing content and avoiding last minute scrambles for copy.
CUSTOMISABLE CHECKS AND FIXES
Publishers can add additional checks for just about anything including visually cropping files inline, maximum file size, web stress tests, link checks, and web standards conformance checks, audio/video/image conversions on the fly, and ICC colour conversions on the fly.
CREATE ADS ONLINE AND INLINE
Give your customers as much or as little flexibility as you like to create advertising online for print, tablets and smartphones. Upload images, logos, and text a full range of formatting tools available using SPARK Technology.
REPORTING AND HISTORY TOOLS
Create simple or detailed reports and statistics. At a quick glance see how many ads have been supplied for each issue, which have been approved and well as what ads. Use the history page to create detailed searches based on brand, region, or titles to build a clear picture of who is buying ads.
LINK HOTSPOTS IN STATIC DIGITAL ADS
File suppliers can now mark hotspots that should link to URLs as part of the process of supplying ads. This time saving feature removes ambiguity and the requirement to contact the supplier during the development process